B2B LEAD GENERATION AND
Are you tired of ineffective lead generation services that fail to deliver qualified leads? DaDigitalSense Marketing can help!
DaDigitalSense Marketing provides B2B lead generation that consistently puts qualified leads in your calendar. An effective lead generation service is crucial for the growth of your business. Our unique system applies relationship marketing to lead generation.
DaDigitalSense Marketing is a leading provider of B2B lead generation and appointment setting services. We leverage the power of LinkedIn to connect with your ideal prospects, using a non-pushy, multichannel, relationship-based strategy. We target your ideal prospects and extend the relationship beyond LinkedIn, resulting in maximum conversion of qualified leads to customers. Our process is designed to help you maximize the benefits of LinkedIn to grow your business by setting up appointments with higher-quality leads, resulting in high conversion to customer. Choose us to achieve success in lead generation and appointment setting.
Our workflow is simple and strategic. We research your ideal customers to fully understand their buying behavior and optimize your LinkedIn profile accordingly. We place emphasis on relationship building rather than the churn-and -burn sales tactics you commonly find on LinkedIn. With this strategy, your business will have a continuous stream of new customers coming in monthly. We have a Done-for-you-service and a Done-with-you service.
Our Process
Our process starts on LinkedIn, where we use purposeful engagement and relevant content to lower your prospects’ guard before starting the personalized email process. Our email open rates are 3x higher than traditional cold email open rates because the prospect recognizes the sender (you) from purposeful engagement and content marketing on LinkedIn. This is also why our LinkedIn profile optimization includes a smiling or welcoming photo of you – it’s a small but important detail that helps your profile start the selling process.
To do this effectively we have to:
- Understand your goal, your services, and your target audience.
- Research your prospect profile and identify primary brand personas.
- Optimize your LinkedIn profile to attract these leads.
- Manually request connections to selected leads, accompanying each request with a brief personal note.
Unlike other lead generation services, we do not use software, browser extensions or plugins, bots, or other automated methods prohibited by LinkedIn. Our process provides you with a steady flow of sales appointments without jeopardizing your LinkedIn account.
We also target your referral partners– those who are doing business with your potential customers. Unlike traditional referral systems where the person referring customers to you has control over the system, our process is intentional and strategic, putting you in control of the referral system that we develop.
Why Do We Follow This Process?
We understand that not all your target customers are ready to buy right now. In his book “The Ultimate Sales Machine,” Chet Holmes explains the buying phases of a market. Only 3% of people are ready to buy your product/services right now.
Our process focuses on the top 70% of your target market. Our competitors who treat lead generation like a push button solution, often focus on the top 3% who are ready to buy and use it as a numbers game.
We choose strategy over urgency. Our campaign consists of several layers, microtargeting your ideal clients while maintaining a good relationship. This is why our system is repeatable and reliable and enhances your chances for positive conversion.
How We Are Different
At DaDigitalSense Marketing, we understand the importance of standing out in a crowded market. That’s why we’ve developed a unique approach to lead generation that sets us apart from our competitors.
Unlike other lead generation companies that rely on software and chatbots to send templated messages, our emphasis is on personalized messaging. We believe that building relationships is key to success and that a personalized approach is essential for connecting with your ideal prospects.
Our competitors also use software and chatbots that are prohibited by LinkedIn, putting their clients’ accounts at risk. Our process on LinkedIn is manual. We do not use software within LinkedIn.
While other companies focus solely on LinkedIn marketing, we utilize a non-pushy, multi-channel approach that includes LinkedIn marketing, content marketing, relationship marketing, analytics, and email marketing. This allows us to reach your ideal prospects on multiple platforms and build awareness for your business.
Our approach is intentional, purposely designed to establish and maintain long-term relationships with your prospects. We utilize a comprehensive prospect qualification process to ensure the quality of your leads is high, resulting in a higher conversion rate.
Our competitors often use the “churn and burn” method with no game plan to build awareness with prospects. We ensure that our clients maintain a positive reputation with decision-makers.
Our competitors target the top 3% who are looking to buy, while we target the top 70% who will eventually do business with you. This approach increases the chances of success.
Choose DaDigitalSense Marketing for a comprehensive, effective, and personalized approach to lead generation and appointment setting.
The Lead Generation and Sales Development Machine
At DaDigitalSense Marketing, we divide our campaigns into two main sections: the foundation and ongoing management. In the foundation phase, we focus on building the outbound lead generation and sales development machine. We establish the structure and strategy necessary to generate leads and set appointments. In the ongoing management phase, we focus on running and executing the sales development machine that was built in the foundation phase. The main part of this phase is executing all the necessary activities that get all the LinkedIn and email touchpoints in front of your prospects.
Choose the Lead Generation and Appointment Setting Service that Best Suits Your Needs
At DaDigitalSense Marketing, we offer two services to help you achieve your lead generation and appointment setting goals.
- Done-for-you lead generation and appointment setting: With this service, we handle all the ongoing connection requests, send all the emails, and generate the appointments for you. All you need to do is meet with the qualified prospects we’ve identified for you. This option is perfect for those who want a hands-off approach and prefer to focus on closing deals.
- Done-with-you lead generation and appointment setting: In this service, we provide you or your sales team with the tools, resources, and guidance to carry out our entire process. We’ll show you how to request connections, we’ll provide scripts for connection requests, personalized email scripts for new contacts and long-term nurture, campaign management process (including best practices), KPI and prospect value calculator, prospect identification and qualification, and all of our secrets to successful lead generation and appointment setting. This option is perfect for those who want to be more involved in the lead generation process and want to learn how to do it themselves.”
Choose the service that best suits your needs and let us help you achieve success in lead generation and appointment setting today.
Maximize Your Lead Generation Success with Automated Systems
Effective lead generation and nurturing requires consistent follow-up and personalized communication. Manual attempts at this can lead to inconsistency and an inability to follow-up appropriately. We offer our business development system for FREE during your work with us. Our system is powered by GoHighLevel, one of the best email marketing and business development systems available. It will automate your follow-up process and provide you with the ability to personalize, automate and track your email communications, regardless of your schedule. Here’s the link to check it out.
Personal Messaging and Follow-up
The secret sauce to winning more customers is to initiate a conversation with them using a personal touch then following-up without being annoying. People respond positively when they feel that you are talking to them personally, as individuals, not through mass messaging. Personal messaging is crucial to develop trust and a lasting business relationship.
We also share content on LinkedIn on your behalf and engage with your prospects as much as possible. The content of our message is geared towards building relationships and customer education. By consistently providing value, you have a chance of winning over the 3% who are ready to do business with you now, while nurturing, and following up with the other 67% until they are ready. No pushy salesy process, just good ongoing relationships, and creating top-of-mind awareness. Our goal is to maintain that friendly and gentle relationship until they are ready to meet with you. We set up the appointment on your calendar.
Our process will fill your pipeline with a consistent flow of qualified sales opportunities, without annoying your prospects.