Because you have a local business, and you want to reach out to prospects in a specific geographic location. That’s the exact reason you need to optimize your website for local SEO.
And because 46% of all searches on Google are seeking local information.
Optimize your website for local SEO, and you’ll start seeing positive results. In this article, let’s look at the basics of doing local SEO for your business website.
1. Keyword Optimize Your Site
New website and no traffic? Don’t let panic grip you.
You need to start by optimizing your site for local keywords. There might be many common local search terms in your industry. You need to find your primary keywords by doing keyword research. What next?